Why every serious SaaS company has three pricing tiers and how to build yours. Look at the pricing page of almost any successful software company. Notion. Slack. Figma. Zapier. You'll see the same pattern: three tiers. A cheap one. A mid one. A premium one. Most people assume this is about giving customers options. It isn't. The middle tier is what they want you to buy. The premium tier exists to make the middle tier feel reasonable. The cheap tier exists to catch price-sensi